A Conversation with Tyson Marchand of Great Floors, an ADG Company
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In a recent interview, Tanner McHugh sat down with Tyson Marchand of Great Floors, an ADG company, to discuss the company’s approach to maintaining excellence across its expansive regional footprint. With a 50-year history and over 26 years of dominance in the commercial sector, Great Floors has leveraged its extensive experience to navigate a wide range of market conditions. The company’s reputation is built on deep-seated relationships and a specialized understanding of the commercial flooring landscape throughout the Northwest.
The Power of Intentional Communication
Managing 14 locations from Montana to Washington requires what Marchand calls “overcommunicating”. Through a rigorous schedule of weekly, monthly, and quarterly in-person meetings, the company cascades strategy and product solutions to every team. This frequent dialogue ensures the company remains agile, allowing them to stay ahead of market shifts, such as new tariffs, while still granting local branches the independence to foster unique regional relationships.
Building Long-Term Trust Through Transparency
Transparency is a core value that earned Great Floors the Build on Trust and Collaboration award with Tarkett Johnsonite. Marchand emphasizes prioritizing long-term strategy over “quick wins,” maintaining 20-plus-year partnerships through honest dialogue. Even when a business decision requires going in a different direction than a vendor partner, Great Floors maintains integrity by clearly communicating the “why” behind their choices.
Specialized Expertise in the Education Sector
Great Floors is a powerhouse in the K-12 and Higher Education sectors, where specialized products and expert installations are essential. The company leverages its tenured staff, some of whom have been there for the company’s entire 26-year commercial history, to manage complex relationships with school districts and GCs. Constant training ensures their teams are certified and up-to-speed on the technical requirements unique to education environments.
While healthcare also remains a steady pillar, Marchand sees “tremendous growth opportunity” in the multi-family segment. By providing solutions during pre-construction to help projects stay on budget, Great Floors builds the trust necessary to secure a competitive advantage for future developments. This proactive approach often leads GCs to call Great Floors first for their next project.
Leveraging Training and Starnet
To remain a preferred vendor, Great Floors invests heavily in specialized installer and sales training. Marchand also credits Starnet for providing a collaborative environment where industry leaders can connect and share insights. By combining decades of experience with transparent leadership, Great Floors continues to set the standard for flooring excellence in the Northwest.
We would like to extend a sincere thank you to Tyson Marchand for sharing his insights on the importance of communication and transparency in scaling a successful flooring enterprise.